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Tarah's Digital Voice
Strategy. Creative. Content.
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Oscar All Access - watch the show through the cameras of your choice
In theory, this is pretty impressive: for $4.99, ABC lets you stream the entire Academy Awards online, including the Red Carpet and backstage content. Even better, they claim that you'll be able to control the camera you're watching and its angle. This is probably accomplished by having essentially 360 degrees of camera coverage of the event at all times, allowing you to digitally zoom, rotate and switch angles through the interactive experience - trust me, you're not actually moving the cameras in the theater. I'll be checking it out tomorrow, as part of my multi-screen immersion into the event, but it will all come down to how good the stream and the user interface are.
Hope you join me in the real time conversation tomorrow. I'll be tweeting from @TarahFO.
Also, check out these apps that have been launched to accompany the show:
- Oscar Backstage Pass from ABC Digital (iPhone/iPad)
- Live From the Red Carpet from E!, which supported the Grammys and other shows as well (iPhone/iPad/Android)
- Vanity Fair Hollywood: Oscars® Edition - see nominees, watch traiilers, make predictions, keep score (iPhone/iPad)
- Obsessed With Hollywood - Movie Trivia Game (iPhone/iPad)
For more information, check out NY Times' "Oscars on Several Small Screens" (via Ashmi Dang, whose tweets you should be watching tomorrow night on @AshmiNYC).
Only Oscar.com cameras let fans follow their favorite stars every step of the way as they walk the Red Carpet LIVE. Starting at 7|4p, YOU, the viewer get to be the director. Choose from multiple cameras spread throughout the Kodak Theatre and walk with the stars as they journey down the Red Carpet!
For updates on all things Oscar 2011 and to learn when Oscar All Access is available, sign up for Oscar alerts. It's the ultimate Academy Awards experience!
via oscar.go.comPhotos from premiere of Minute by Minute, our documentary about living with LGS
Lennox-Gastaut syndrome is a severe form of epilepsy that affects a number if children and adults, but is very unknown, even within the neurological community. Last year, I was fortunate to lead the creative efforts on a branded series of stories about real people living with the condition, and their families, for Banzel, a pharmaceutical that helps to reduce seizures. Their parent company, Eisai, came to us at Real Branding this year, to produce a longer form documentary about LGS fir the advocacy and affected community. I feel incredibly honored to be a part of such meaningful work and to, hopefully, help to raise awareness and support for this difficult obstacle. The film will be up on LivingWithLGS.com on 11/18. Please watch it and let me know what you think. In the meantime, enjoy these photos of the event, my team and the families (our stars) that were able to attend.
Reviews, thoughts, images, articles and other content about digital media, real-time content, apps, advertising & technology that resonate with me.
